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SUBSCRIBE TO NIGHTLYFE | PREVIOUS EDITIONS | VIP MEMBERSHIP | NIGHTLYFE STORE | NIGHTLYFEMAG.COM |
| Thursday August 28, 2008 Week 35 |
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First and foremost, welcome back. We took of 2 months from our newsletter to focus on a bunch of stuff here at Nightlyfe as well as a well deserved small summer break.
NIGHTLYFE ANNOUNCES NEW ENTERPRISE WIDE STRATEGY. As we quickly approach the launch of our cable channel , The Nightlyfe Group is undergoing an enterprise wide shift in our brand strategy to better serve our consumers, advertisers and the public alike. 1. Nightlyfe TV will commence original programming online this Fall, begin syndication in January 2009, and launch the HD Cable channel in early/mid 2009. 2. Nightlyfe Magazine/Ezine will shift to a bi-monthly (6 issues per year) publication starting with the September/October 2008 issue. 3. Nightlyfe City is being evolved into a more substantive site. 4. Nightlyfe Radio / Nightlyfe Drinks / Nightlyfe Music / Nightlyfe Scene will all remain under their current format and progress naturally as we roll out more aspects to each brand. We strongly believe that these changes are putting Nightlyfe in the best position to be the leading media company on all things night life related. Read the full press release here.
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Nightlyfe TV online gets a new look and enhanced format! In a short while, Nightlyfe TV shall assume the flagship brand status of Nightlyfe. The evolution into a dedicated TV channel about all things Nightlyfe on line and on HD Cable is nearly amongst us. The first part of our 3 strep process involves us commencing programming online beginning Fall 2008. Sessions, House Nation, Sights, Profiles, Venues, The News, and The Bar will all start airing content online this Fall. This will serve as a solid platform from which to grow our viewership and set the stage for the eventual HD Cable channel. Of course, we enhanced the site to fit this new phase. The home page and show pages have been redesigned. We have also added a standalone large screen format for each show page. So go ahead and take a good look at the new site and let us know what you think. www.nightlyfetv.net ___________
New Look and new services Nightlyfe City has also undergone a redesign. We have improved the overall look and feel of the site and added a more attractive interface in all pages. But The main improvement comes in the way of our freshly minted partnership with Track Source Entertainment/Clubplanet. The database of venues presented on Nightlyfe City will now be powered by the TSE/Clubplanet folks. We will offer a refined list of clubs. bars, lounges and restaurants that best fit our demographic, We will also offer a quick gateway to Clubplanet for more information or additional venues of interest. This partnership will see us team up with the best back-end venues database system, while at the same time offering the services of clubplanet.com/cooljunkie.com on the front end. Nightlyfe City also announces our new partnership with Emovies.com. We now have movie listings for the entire continent just a zip code away. Visit Nightlyfe City here
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